Shropshire Car Hire Privacy Policy

Data Collection Practices

We gather and manage various types of personal information, including:

2. Usage of Your Information

We utilize your personal information for these key purposes:

• Service Provision in Shropshire:
  • We handle the processing and management of your car rental bookings and agreements with care. Your identity will be verified to confirm that you meet our rental criteria. We assist with the collection and return of vehicles. Payments, deposits, and any applicable charges will be processed efficiently and securely.
• Customer Communication in Shropshire (Legitimate Interest/Contract Fulfillment):
  • We will send you booking confirmations, updates, and essential rental details. We respond to your questions and offer customer support. You will be notified of any changes to our services or policies.
• Marketing Permissions in Shropshire:
  • We will send you promotional offers, newsletters, and service updates if you have given consent or we have a legitimate interest. You can opt out at any time.
• Service Enhancement for Local Needs:
  • Assessing website interactions to refine user experience and enhance functionality. Gathering insights to improve our vehicle fleet and service offerings.
• Legal Compliance in Shropshire Car Hire Operations:
  • Adhering to local laws, regulations, and tax obligations. Protecting against fraud and maintaining service integrity. Addressing conflicts and upholding our terms and conditions.

Data Sharing Policy

Sharing Your Personal Information

• Local Service Providers: Third-party companies assist us in delivering our services, including payment processors, IT support, and maintenance. These partners are required by contract to safeguard your data.

We do not share your personal information for marketing.

4. Safeguarding Your Data

We apply suitable technical and organizational measures to safeguard your personal information from unauthorized access, modification, disclosure, or destruction. This involves encryption, restricted access, secure servers, and routine security assessments. Nevertheless, no method of internet transmission or electronic storage can guarantee complete security.

Data Retention Policy

We keep your personal information only for as long as needed to achieve the purposes for which it was collected, including compliance with legal, accounting, or reporting obligations. The length of time we retain data depends on the specific type of information and the context in which it is processed.

Your Rights in Shropshire

Your rights under Shropshire data protection law are as follows:

• Accessing Your Information: Obtain a copy of your personal information on file.

Contact us to exercise your privacy rights.

Cookies and Data Tracking

Our website employs cookies and related technologies to improve your online experience, monitor site activity, and tailor content to your interests. You have the option to adjust your cookie preferences via your browser settings at any time.

Policy Changes

We will periodically revise this Privacy Policy to incorporate changes in our practices or applicable legal standards. Any updates will be made available on this page, accompanied by a new "Last Updated" date. We recommend reviewing this policy frequently to stay informed about our privacy practices.

Shropshire Contact Information

For inquiries regarding our Privacy Policy or data practices, please reach out.